Best insurance CRM software for health agencies
Below are the CRMs we found for health or ACA insurance. They follow our default order, which is not a quality ranking.
17 vendors made the list for health or ACA insurance. 14 show a starting price on their own pages.
Per user per month, entry plans start at $20 (Ricochet360, on a yearly contract) and go up to $500 (Salesforce Financial Services Cloud, billed yearly). Starting prices per account per month run from $45 at MedicarePRO CRM to $119.20 at AgencyZoom (billed yearly, paid upfront). Among the 17 vendors, nine track commissions, 16 describe migration help and 10 offer a free trial.
Quick picks by need
- Lowest starting price per user per monthHubSpot and Ricochet360 (on a yearly contract)From $20 per user per month
- Carrier downloadsMomentum AMPPolicy data pulled from insurers
- Free trialAgencyZoom, Smart Agent CRM, Ringy, NextAgency, Act!, Salesforce Financial Services Cloud, Agent CRM, Momentum AMP, AgencyBloc AMS+ and MedicarePRO CRMTry it before you pay
- Month to monthAgencyZoom, TLDCRM, Ringy, NextAgency, Agent CRM, Momentum AMP and MedicarePRO CRMNo yearly contract
- Commission trackingAgencyZoom, TLDCRM, Smart Agent CRM, NextAgency, InsuredMine, Salesforce Financial Services Cloud, Momentum AMP, AgencyBloc AMS+ and MedicarePRO CRMProducer pay kept in the system
17 vendors
It lists P&C first and health second among its lines. Pick this if you want to try it free for 14 days before you pay.
- Best for
- P&C agencies, independent or captive, that want lead follow-up, renewals and producer pay in one CRM
- Starting price
- $119.20 per month, billed yearly, paid upfront (October 2026)
- Lines
- Health
- Free trial
- 14 days
- Contract
- Month to month, or a year paid upfront
Keep in mind: phone service and texting are billed by a separate provider.
Read the AgencyZoom reviewPick this if a published start of $100 per user per month fits your budget.
- Best for
- Health, Medicare and life agencies and call centers with 15 or more agents that buy leads and calls in volume
- Starting price
- $100 per user per month, billed monthly (October 2026)
- Lines
- Health
- Contract
- Month to month, renewing monthly
Check first: calls, phone numbers, texts and text registration cost extra.
Read the TLDCRM reviewIts listed lines start with personal lines and life. Health or ACA insurance is also on the list. Pick this if your producers work from phones, since there is a mobile app.
- Best for
- Agencies and call teams that buy leads and want CRM, phone, texting and dialing in one system
- Starting price
- $20 per user per month, on a yearly contract (October 2026)
- Lines
- Health
- Contract
- Monthly (two-month minimum), quarterly or annual terms that renew automatically
Worth checking: texts, extra minutes and extra phone numbers cost extra.
Read the Ricochet360 reviewPick this if you want to try it free for 30 days before you pay.
- Best for
- Medicare and health agents and FMOs that want Scope of Appointment, policies and commissions in a Salesforce-based CRM
- Starting price
- $95 per user per month, monthly, 12-month minimum (October 2026)
- Lines
- Health
- Free trial
- 30 days
- Contract
- Monthly with a 12-month minimum, or yearly
Check first: monthly billing has a 12-month minimum.
Read the Smart Agent CRM reviewIt lists life first and health second among its lines. Pick this if you want to buy month to month.
- Best for
- Life, health and Medicare sales teams that buy leads and want calling, texting and routing in one CRM
- Starting price
- $119 per month, billed monthly (October 2026)
- Lines
- Health
- Free trial
- 7 days
- Contract
- Month to month, renewing automatically
Keep in mind: its Power Dialer is a paid add-on.
Read the Ringy reviewAlso covers health, which puts it on this list of CRMs. Pick Vanillasoft if its published terms fit your agency.
- Best for
- Insurance sales teams of five or more that buy leads from several vendors and call them from one queue
- Lines
- Health
- Contract
- Term chosen at signup, renewing automatically
Check first: no published prices.
Read the Vanillasoft reviewIt lists P&C first and health second among its lines. Pick this if a published start of $60 per user per month fits your budget.
- Best for
- Larger agencies, insurers and call centers that want detailed rule-based lead distribution and automation
- Starting price
- $60 per user per month, billed yearly (October 2026)
- Lines
- Health
- Contract
- Term set in your order form, renewing for at least a year
Worth checking: no early termination, and fees aren't refunded.
Read the LeadSquared reviewPick this if you want to try it free for 30 days before you pay.
- Best for
- Life, Medicare, benefits and health agencies that want clients, renewals and commissions in one system
- Starting price
- $70.83 per user per month, billed yearly (October 2026)
- Lines
- Health
- Free trial
- 30 days
- Contract
- Month to month or prepaid yearly, renewing automatically
Check first: no carrier policy downloads.
Read the NextAgency reviewIts listed lines start with personal lines and commercial. Health or ACA insurance is also on the list. Pick this if a published start of $106 per user per month fits your budget.
- Best for
- Independent P&C agencies that want lead follow-up and renewals tied to their AMS
- Starting price
- $106 per user per month, billed yearly (October 2026)
- Lines
- Health
- Contract
- Monthly or yearly
Keep in mind: the trial leaves out the AMS sync.
Read the InsuredMine reviewIt lists P&C first and health second among its lines. Pick this if your producers work from phones, since there is a mobile app.
- Best for
- Health, Medicare and life agencies, call centers and carriers that want lead routing, quoting and enrollment in one system
- Lines
- Health
Check first: Outlook sync costs extra.
Read the AgentCubed reviewIts listed lines start with life and personal lines. Health or ACA insurance is also on the list. Pick this if your producers work from phones, since there is a mobile app.
- Best for
- Small agencies that want a general CRM with email marketing and keep policies in an AMS
- Starting price
- $30 per user per month, billed yearly (October 2026)
- Lines
- Health
- Free trial
- 14 days
- Contract
- Term set in your order, renewing automatically
Keep in mind: no AMS connection or carrier downloads.
Read the Act! reviewIts listed lines start with P&C and personal lines. Health or ACA insurance is also on the list. Pick this if a published start of $500 per user per month fits your budget.
- Best for
- Larger brokerages with P&C or benefits teams and an admin or partner to configure Salesforce
- Starting price
- $500 per user per month, billed yearly (October 2026)
- Lines
- Health
- Free trial
- 30 days
- Contract
- Term set in your order form, renewing yearly
Keep in mind: state, line and license routing must be built by your team.
Read the Salesforce Financial Services Cloud reviewIts listed lines start with personal lines and commercial. Health or ACA insurance is also on the list. Pick this if your producers work from phones, since there is a mobile app.
- Best for
- Agencies that want marketing, sales and service in one configurable CRM, with policies kept in their AMS
- Starting price
- $20 per user per month, billed monthly (October 2026)
- Lines
- Health
- Contract
- Term set in your order, renewing for the same period or one year
Keep in mind: households and policies have to be built, and policy records need Enterprise.
Read the HubSpot reviewIt lists P&C first and health second among its lines. Pick this if you want to buy month to month.
- Best for
- Agents and small agencies that want ready-made insurance marketing campaigns, texting and calling in one CRM
- Starting price
- $97 per month, billed monthly (October 2026)
- Lines
- Health and ACA
- Free trial
- 14 days
- Contract
- Month to month, or 12 months prepaid
Keep in mind: no AMS connection or commission tracking.
Read the Agent CRM reviewIts listed lines start with P&C and personal lines. Health or ACA insurance is also on the list. Pick this if you want to try it free for 30 days before you pay.
- Best for
- Independent P&C agencies, including ones that also write health and life, that want their AMS and CRM in one system
- Starting price
- $119 per month, billed monthly (October 2026)
- Lines
- Health
- Free trial
- 30 days
- Contract
- Month to month, 15 days' notice
Worth checking: data migration is a paid, non-refundable service.
Read the Momentum AMP reviewPick this if your producers work from phones, since there is a mobile app.
- Best for
- Health, Medicare and benefits agencies that want leads, clients, policies and compliance forms in one system
- Lines
- Health
- Free trial
- Yes, on request
- Contract
- Term set in your order form, renewing for 12 months
Check first: automatic routing needs Accelerate or higher.
Read the AgencyBloc AMS+ reviewIt lists Medicare first and health second among its lines. Pick this if you want to buy month to month.
- Best for
- Medicare agents and small agencies with downlines that want a CRM with quoting and enrollment links at published monthly prices
- Starting price
- $45 per month, billed monthly (October 2026)
- Lines
- Health
- Free trial
- 30 days
- Contract
- Month to month, cancel at least three days before the next billing date
Keep in mind: no automatic lead routing or round robin. Leads are assigned by hand.
Read the MedicarePRO CRM review
Each price is the starting price the vendor publishes, with its date.
How we chose
A vendor qualifies when it has a product that lists health or ACA insurance among its insurance lines. That gave us 17 vendors, with prices dated October 2026.
Beyond the price, seven sell month to month, one lists carrier downloads and eight have a client portal. Payment does not affect inclusion or order, and the order follows trust signals.
Related guides: agency management systems and comparative raters.
Frequently asked questions
How did you choose software for health or ACA insurance?
We looked for a product that lists health or ACA insurance among its insurance lines. All 17 vendors listed have one.
What should I compare after making a shortlist?
Start with carrier downloads and commissions where you need them. Then check how the health or ACA insurance workflow handles quotes and renewals, and contract and export terms. On this page, 13 have a mobile app.
Where can I compare prices?
Use the insurance CRM cost page to compare dated prices and estimate first-year cost. Per user per month, entry plans start at $20 (Ricochet360, on a yearly contract) and go up to $500 (Salesforce Financial Services Cloud, billed yearly). Starting prices per account per month run from $45 at MedicarePRO CRM to $119.20 at AgencyZoom (billed yearly, paid upfront).
How we researched this. We based this page on each vendor's published pricing where available, terms and product pages, reviewed in October 2026, together with our team's experience working with insurance agents and agency owners since 2008.