InsuranceAgencyTools

Best Medicare lead companies

Updated

Here are the strongest Medicare, Medicare supplement, Medicare Advantage and turning 65 leads options we found. The order comes from objective trust signals (disclosure, identity, published pricing and years in business) and no scores are shown. Which one is right comes down to your own needs.

12 companies sell Medicare, Medicare supplement, Medicare Advantage and turning 65 leads, and four of them put a price on it. Prices per lead go from $8 (SmartFinancial) to $50 (Lead Heroes), and sharing splits like this: six sell only exclusive, two sell only shared and two sell both.

Quick picks by need

12 companies

  • It publishes a 10-day return window.

    Best for
    Personal lines agents who want high-volume shared web leads with detailed filters
    Lead types
    Real-time leads
    Shared or exclusive
    Shared
    To start
    Pay as you go
    Returns
    Up to 25% of leads within 10 days
    Check first
    Filters add to the published package prices
    Read the QuoteWizard review
  • Pick this if shared leads are fine for you.

    Best for
    Agents who want live transfers and web leads in one account
    Shared leads
    $8 to $30 per lead (September 2026)
    Lead types
    Real-time leads
    Shared or exclusive
    Shared
    To start
    A non-refundable deposit set by SmartFinancial
    Returns
    Up to 10 days, as account credit
    Check first
    Unused balance isn't refunded when you leave
    Read the SmartFinancial review
  • It publishes a 10-day return window.

    Best for
    Health, group health and commercial agents who want leads from a vendor's own sites
    Lead types
    Real-time leads
    Shared or exclusive
    Exclusive
    To start
    A non-refundable deposit set by Benepath
    Returns
    Within 10 days for bad numbers and fake leads
    Check first
    2.95% fee on card payments
    Read the Benepath review
  • It sells real-time leads and appointments, so one account covers all of them.

    Best for
    Final expense and Medicare agents who want exclusive leads that have already agreed to a call
    Exclusive leads
    $15 per hour (September 2026)
    Appointments
    $63 to $99 per appointment (September 2026)
    Lead types
    Real-time leads, appointments
    Shared or exclusive
    Exclusive
    To start
    20 leads minimum, $800 for final expense
    Returns
    Sold as is
    Check first
    Appointments are billed when booked, and no-shows aren't refunded
    Read the Lead Heroes review
  • A fit if you do not want to fund a deposit first.

    Best for
    Agents who want large volumes of low-cost aged leads, or a caller to work them
    Live transfers
    $1,350 per month (October 2026)
    Aged leads
    $275 to $1,000 per pack (October 2026)
    Lead types
    Live transfers
    To start
    One aged pack of 1,000 leads, paid by PayPal
    Returns
    No refunds or credits
    Check first
    No published consent or Do Not Call process for the leads
    Read the LeadMaker review
  • Pick this if you only buy exclusive leads.

    Best for
    Health, Medicare supplement and life agents who want to set their own bids and manage several producers from one account
    Lead types
    Real-time data leads, live transfers
    Shared or exclusive
    Exclusive
    To start
    A prepaid balance funded by credit card
    Returns
    Up to 10 days, as account credit
    Check first
    Prepaid balance by credit card
    Read the NextGen Leads review
  • Pick this if you only buy exclusive leads.

    Best for
    Agents and call centers who want exclusive live transfers across personal lines, health, Medicare or commercial
    Lead types
    Live transfers
    Shared or exclusive
    Exclusive
    To start
    A prepaid balance, paid by credit card
    Returns
    Account credit, requested within 48 hours for calls
    Check first
    Calls that reach your voicemail aren't credited
    Read the Centerfield review
  • Pick Lead Connections if its published terms match how you buy leads.

    Best for
    Senior market agents who want prepaid direct mail responses they can target by ZIP or county
    Lead types
    Direct mail responses
    To start
    Prepaid
    Returns
    No return policy is published on the official site
    Check first
    No published CRM, dialer or API integrations
    Read the Lead Connections review
  • It sells both exclusive and shared, so you can buy either.

    Best for
    Agents who want shared web leads across many lines with no deposit and free geographic targeting
    Lead types
    Real-time leads, live transfers
    Shared or exclusive
    Shared or exclusive
    To start
    No deposit or setup fee
    Returns
    Up to 10 days, as account credit
    Check first
    Filters beyond geography add to the price
    Read the AWL review
  • It sells both exclusive and shared, so you can buy either.

    Best for
    Senior market agents who want their own direct mail leads or seminar attendees
    Lead types
    Direct mail responses, seminar RSVPs
    Shared or exclusive
    Shared or exclusive
    To start
    Full payment when you place the order
    Returns
    Orders are final once processed, except overpayments
    Check first
    Full payment up front
    Read the Lead Concepts review
  • It publishes a 3-day return window.

    Best for
    Life, final expense and annuity agents who want exclusive leads in weekly packs, with no deposit
    Exclusive leads
    $25 per lead (October 2026)
    Aged leads
    $0.75 to $15 per lead (October 2026)
    Lead types
    Real-time leads
    Shared or exclusive
    Exclusive for 30 days, then may be shared
    To start
    One weekly pack paid by card at checkout, with no deposit or setup fee
    Returns
    Replacement leads, requested within three business days
    Check first
    Aged leads are final sales with no replacement
    Read the Caboom Leads review
  • Pick this if you want real-time leads, appointments and live transfers from the same company.

    Best for
    Medicare, final expense, life and IUL agents who want exclusive leads with detailed filters for each line
    Lead types
    Real-time leads, appointments, live transfers
    Shared or exclusive
    Exclusive
    To start
    A signed order or program agreement
    Returns
    Automatic credit for qualifying leads, processed within 24 hours
    Check first
    No general return window is published, and Florida life leads must be returned within 48 hours
    Read the OneLife Marketing Solutions review

This follows our default trust order, which weighs disclosure, identity, pricing and years in business. Prices are what each company publishes for Medicare, Medicare supplement, Medicare Advantage and turning 65 leads, dated as shown.

How we chose

A company qualifies when one of its offers lists Medicare, Medicare supplement, Medicare Advantage or turning 65 among the lines it sells. That gave us 25 offers from 12 companies, priced September 2026 to October 2026. On deposits, four ask for a deposit and five ask for none.

Aged leads are a separate kind of product, so the two aged offers from two companies are kept out of the counts above. Position in a list says little about which seller of Medicare, Medicare supplement, Medicare Advantage and turning 65 leads will work for you. What a sale costs you says more, so trial two or three with modest orders.

Frequently asked questions

How do I choose a company for Medicare, Medicare supplement, Medicare Advantage and turning 65 leads?

Start with two or three companies that sell Medicare, Medicare supplement, Medicare Advantage and turning 65 leads, buy a few leads from each and follow up on all of them identically. Six of the 12 publish a window for reporting bad leads, between 3 and 10 days, so ask the others for theirs in writing.

When do exclusive Medicare, Medicare supplement, Medicare Advantage and turning 65 leads justify what they cost?

Sometimes, when they close more often. The cheapest exclusive price per lead here is $25 at Caboom Leads, against $8 at SmartFinancial for shared. Judge by what each sale costs you.

What do Medicare, Medicare supplement, Medicare Advantage and turning 65 leads cost?

Published prices here are $8 to $50 per lead across three companies, $63 to $99 per appointment across one company and $15 per hour. Eight of the 12 publish no price for it.

Why are aged leads listed separately?

Aged Medicare, Medicare supplement, Medicare Advantage and turning 65 leads are a separate kind of product. The shoppers were sold to earlier buyers first and the low price reflects low contact rates.

Both companies that sell them also sell fresh leads on this line. The lowest aged price published for Medicare, Medicare supplement, Medicare Advantage and turning 65 leads is $0.75 to $15 per lead.

How we researched this. We based this page on each company's published pricing where available, terms and product pages, reviewed in October 2026, together with our team's experience working with insurance agents and agency owners since 2008.